Exercise 1: Digital Story Planning Matrix Project Name: Leadership Through Change Target Audience: Mid-level managers in global teams Primary Platform: LinkedIn/Company Intranet Story Elements: 1. Core Message □ Main point: Digital transformation success through story-based leadership □ Supporting points: 1. Team resistance to new systems overcome through shared stories 2. Improved

Introduction In today's digital workplace, your stories must resonate across multiple platforms. When I transformed my company's e-learning approach, I discovered digital storytelling wasn't just about technology and adapting timeless narrative principles to new mediums. Digital Story Formats 1. Micro-Stories (60 seconds or less)